Table of Contents
What is Branded Content?
It is capacity where you will receive ( or have already received ) something of value from a third base party such as a brand in substitute for your post, to promote that sword ‘s products or avail, or which you may otherwise want to disclose in accord with your local laws or regulations. It could be a brand second, partnership, or other kinds of promotion for a merchandise or service.
This could include contentedness posted by you, which features or references :
• A product or military service
༚ that has been gifted to you by a mark, or that you have been paid to post about ( whether in the form of money or a endowment ) ; or
༚ that you will receive a commission if other users purchase the intersection or service you post about ( whether via an consort connect and/or using a promotional code ) ;
• and/or a brand that you have or have had a commercial relationship with, such as a mark ambassador
Overview
Creators and their partners on TikTok are responsible for their branded content complying with all applicable laws and established regulations.
It must be clear from the branded post what merchandise or avail a creator is promoting, without requiring users to access the profile page or extra links. Creators should always use the branded contentedness toggle when posting branded content where available.
Our stigmatize contented policies listed below are designed to ensure a safe and positive environment for our users and are updated sporadically. In addition, Branded Content must adhere to the Terms of Service and Community Guidelines of TikTok.
Creators and brands can not promote products from 🚫 Prohibited Industries but may be able to collaborate on products in ⚠️ Restricted Industries. Restricted message can run through paid ads and will be subject to broader ad policies.
The lists below draft TikTok ’ south ball-shaped stance on products that are either Prohibited or Restricted.
Please check the section Market-Specific Requirements for regional nuances and extra details.
Please check this page regularly for updates on TikTok ‘s latest policy requirements .
TikTok prohibits promotion of the following industries and products:
1.Globally Prohibited Industries
Creators and brands can not promote products from 🚫 Prohibited Industries through any TikTok ad product or branded subject.
• 🚫 Alcohol – alcoholic beverages ( wine, beer, spirits, etc. ), alcohol clubs/subscription services, alcohol-making kits, or alcohol-sponsored events. This includes alcohol-free or no-alcohol alternatives and soft drinks presented as mixers for alcohol.
• 🚫 Cigarettes and Tobacco products – Cigarettes, cigars, tobacco, e-cigarettes, cigarette containers, hookah, and other refer products and services.
• 🚫 Drug-related products and services – picture or encouraging the use of illegal drugs, drug paraphernalia, amateur and prescription drugs, CBD supplements.
• 🚫 Weapons – practice of dangerous weapons, including guns, explosives, knives, swords, and other objects that are designed to cause damage to individuals.
• 🚫 Gambling – Including on-line gamble, casinos, sports dissipated, and branded message promoting fantasy sports, lotto, lotteries, or other gambling-related content.
• 🚫 Sexual products and services – pornographic entertainment and gear including pornography, sexual activity toys, lubricants, and fetish costumes, including some underwear like corsets and micro-thongs
• 🚫 Political content – reference, or opposing a candidate for public office, current or former political drawing card, political party, or political arrangement. They must not contain subject that advocates a position ( for or against ) on a local anesthetic, state of matter, or union issue of public importance to influence a political result.
• 🚫 Products and services that enable dishonest behavior – Products that may infringe upon individual privacy, products that may steal other people ‘s personal data, products that may infringe upon a third party ‘s properties, products that may steal other people ‘s properties, or products or services assisting with falsification.
• 🚫 Animals – buy or selling animals, exist animals, livestock, and pets. Animal body parts/products from Rhino, Orangutan, Elephant, endangered or threaten animals, including but not limited to organs, horns, bone, bone, peel, fur, wool, leather, or teeth.
༚ exception :
• Products for animals ( toys, clothes, collars, cages, food, etc. )
• Pet services like dog walk-to, pet caution, positron emission tomography cafe, pet groom, educate, etc.
• Advertising content related to the adoption of animals is permitted for NGOs, NPOs, and roll animal shelters ( no adoption services to be promoted for high breed pets or any invitation to join into mix-breeding of pets ).
• 🚫 Professional Services – Accounting & tax services, legal services, and immigration services.
• 🚫 Other prohibited products or services – International brides, hazardous chemical products, trade of homo organs and transplants, miscarriage, services of prenatal arouse determination, protected wildlife, wilderness flora, and funeral services.
2. Prohibited Industries in Branded Content, Restricted in Paid Ads
These industries are prohibited from branded contented at this time. Brands can use creator content promoting these industries, but merely through our TikTok paid ad products. All ad creatives must comply with all other advertise policies.
• ⚠️ Contraceptive products – any products, artificial methods, or other techniques to prevent pregnancy as a consequence of sexual sexual intercourse such as condoms except for family plan.
• ⚠️ Dating and live video applications or services – Services that are focused on generating connections between people who are interested in romanticism, casual sex, or friendship. Live video recording services are defined as services where the elementary feature is a hot video new world chat.
• ⚠️ Financial Services and Products – Some fiscal services and products are always prohibited, including but not limit to pyramid schemes ( including non-financial services ), credit repair services, bail bonds, get rich quick schemes, penny auctions, and virtual currencies.
Others are restricted and may be able to run through paid ads, such as foreign exchange, loans, and credit cards, buy now pay belated ( BNPL ) services, debt consolidation services, investment services, lending and management of money assets, and trade platforms. This list is non-exhaustive.
• ⚠️ Age rated films, TV shows, and games – Films, television receiver shows, and games must adhere to the entertainment policies of the area.
• ⚠️ Pharmaceuticals, Healthcare, and Medicine products – Any pharmaceutical products claiming checkup benefits are prohibited. other products, including but not limited to over-the-counter medicines and prescription drugs, are restricted and may be able to run using through paid ads. This includes any supplements, vitamins, powders, shakes, gummies claiming to have vitamin or health benefits. This list is non-exhaustive.
3. Market-Specific Requirements
In addition to the policies outlined above, branded content promoting the stick to industries is prohibited in specific local markets :
Europe
United Kingdom, Portugal, Ireland
The follow are prohibited :
• Infant food – Infant food, including but not limited to milk gunpowder, dietary supplements, etc
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas or lollipops ) and fasting services and products
• Cosmetic surgery
Prohibited in brand content, restricted in pay ads :
• Food or drinks classified as high in fat, salt, or sugar (HFSS) – Includes trash food
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Cosmetic clinics and medical institutions – Cosmetic clinics and medical institutions, including dental surgeries, opticians, allowed cosmetic treatments, nutritionists, GP services
Austria, Belgium, Czechia, Denmark, Finland, France, Germany, Greece, Hungary, Italy, Poland, Netherlands, Romania, Spain, Sweden, Switzerland, Norway
(Slovakia, Albania, Bosnia and Herzegovina, Bulgaria, Cyprus, Croatia, Estonia, Iceland, Liechtenstein, Lithuania, Luxembourg, Latvia, Macedonia, Malta, Serbia, Slovenia, Slovakia- LAUNCH DATE TBC)
The adopt are prohibited :
• Infant food – baby food, including but not circumscribed to milk gunpowder, dietary supplements, etc
• Weight loss products or services – Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Cosmetic surgery
Prohibited in branded capacity, restricted in pay ads :
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Cosmetic clinics and medical institutions – cosmetic clinics and medical institutions, including dental surgeries, opticians, allowed cosmetic treatments, nutritionists, GP services
Americas
Argentina
The surveil are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fatty burning pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Infant food – Infant food, including but not restrict to milk powder, dietary supplements, etc
Prohibited in brand content, restricted in gainful ads :
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Cosmetic clinics and medical institutions – Cosmetic clinics and aesculapian institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
Brazil
The follow are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Infant food – I nfant food, including but not limited to milk powderize, dietary supplements, etc
Prohibited in brand content, restricted in pay ads :
• Alcohol – Beer is permitted only if targeted to 18+ users through paid ads
• Energy drinks – Energy drinks are permitted alone if targeted to 18+ users through paid ads
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Financial Services – Some products that do not require users to be 18+, such as bank accounts, debit cards, and institutional campaigns, may be allowed
• Cosmetic clinics and medical institutions – Cosmetic clinics and medical institutions, including alveolar consonant surgeries, opticians, cosmetic surgeries, nutritionists, GP services
Canada
The follow are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fatten bite pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in brand subject, restricted in pay ads :
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Financial Services – Some products that do not require users to be 18+, such as bank accounts, debit cards, budgeting apps, commemorative coins, etc. are individual
• Cosmetic clinics and medical institutions – Cosmetic clinics and checkup institutions, including alveolar consonant surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Pharma – Some products that do not require users to be 18+, such products for beauty, hair care, skin care, and personal care that do not make any medical claims, etc. are individual
Chile
The following are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Infant food – Infant food, including but not limit to milk powder, dietary supplements, etc.
Prohibited in stigmatize contented, restricted in gainful ads :
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Cosmetic clinics and medical institutions – Cosmetic clinics and checkup institutions, including alveolar consonant surgeries, opticians, cosmetic surgeries, nutritionists, GP services
Colombia
The postdate are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burning pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in post content, restricted in pay ads :
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies that claim to have vitamin or health benefits.
• Cosmetic clinics and medical institutions – Cosmetic clinics and medical institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
Mexico
The follow are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat bite pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Infant food – Infant food, including but not express to milk powder, dietary supplements, etc
Prohibited in post message, restricted in nonrecreational ads :
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Financial Services – Some products that do not require users to be 18+ may be allowed
• Cosmetic clinics and medical institutions – Cosmetic clinics and medical institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
United States
The pursuit are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fatty cauterize pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in stigmatize contentedness, restricted in gainful ads :
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Financial Services – Some products that do not require users to be 18+, such as depository financial institution accounts, debit cards, budgeting apps, commemorative coins, etc. are individual
• Cosmetic clinics and medical institutions – cosmetic clinics and checkup institutions, including alveolar consonant surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Pharma – Some products that do not require users to be 18+, such products for smasher, hair care, skin care, and personal care that do not make any checkup claims, etc. are individual
Peru
The succeed are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Infant food – baby food, including but not restrict to milk powderize, dietary supplements, etc
Prohibited in brand content, restricted in pay ads :
• Food or drinks classified as high in fat, salt, or sugar (HFSS) – Includes debris foods
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Cosmetic clinics and medical institutions – Cosmetic clinics and medical institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
Allowlists for United States and Canada
In North America, some products may be allowed to run a Branded Content if approved on an allowlist .
Financial Services
Case-by-Case (Products)
• Bank Account: This will include, but is not limited to 1 ) control accounts, 2 ) rescue accounts, 3 ) scholar accounts, 4 ) business accounts, and 5 ) prepayment accounts aimed at under-18s ( no overdraft facility available ) that comes with a top-up payment menu funded by parents
• Debit Cards: Cashback is permitted if the source is a banking instrument, such as a bank report with cashback rewards
• Foreign Exchange Services: Such services related to currency exchanges via on-line and brick and mortar companies ( For exercise, TransferWise, Travelex, etc. )
• Insurance Services: This will include respective types of indemnity, including 1 ) home insurance, 2 ) car indemnity, 3 ) health policy, and 4 ) life policy
• Budgeting Services: Budgeting ads are generally permitted unless the ad content/LP refers to age-restricted products ( For exemplar, investment services, credit cards, etc. )
• General brand promotion of a financial service provider: General trade name promotions without any references to specific products are by and large permitted. This could include promoting the tools available for a bank app ( For exemplar, setting up conduct debit payments, viewing statements, customer service chat facility )
Restricted in Paid Ads (Products)
• Loans: This includes, but is not limited to : mortgages, consumer finance, student loans, buy immediately pay subsequently services ( BNPL ), car lease, payday loans, short-run loans ( repayment period of 90 days or less and 50 % APR not permitted ), credit refinance options. For example, debt consolidation services and early payday or early lead deposit functionality ( receiving funds up to 10 days early from a direct sediment without charging any fees ).
• Credit cards
• Trading/Investment platforms: Services specializing in the follow types of investments are permitted ( not an exhaustive list ) : shares/stocks, bonds, personal pension plans, common funds, hedge funds, exchange-traded funds ( ETFs ), futures, speculation das kapital investments, favored shares, options, and investment ISAs
• Credit building companies: Credit build up companies offer a avail for consumers who want to build their credit grade. Consumers do n’t have enough credit history to show a strong accredit grudge, as they might never have held a citation card, taken out loans, or used credit for a significant time, rather than because of bad debts, etc
Prohibited Industry (Products)
• Virtual currencies: Virtual currencies cover cryptocurrencies ( For example, Bitcoin and Ethereum ), a well as cryptocurrency trade platforms and advisory services.
• Credit repair companies: Companies offer to help consumers improve their credit scores. At a fee, they will conduct inquiries to find why the score is moo and what can be done to improve it. The better the score, the more likely the consumer would be to obtain loans and credit cards.
• Multi-level marketing/get rich quick schemes: It is a tactic used by some direct sales companies to encourage existing distributors to recruit new distributors, who are paid a percentage of their recruits ‘ sales. therefore, the more recruits a distributor makes for the party, the more money they earn.
• Bail bonds: These serve as a security that a criminal defendant will appear at court if a judge agrees, to temporarily release them until their test date.
• Pyramid schemes: A pyramid system is a deceitful system of making money based on recruiting an ever-increasing phone number of “ investors. ” The initial promoters recruit investors, who in turn recruit more investors, and then on .
Pharmaceutical Products
All other Pharma industry policies apply to Pharma products .
Case-by-Case (Products)
• cosmetic products and over-the-counter topical skin care, hair care, and personal worry products may be permitted on a individual basis .
Restricted in Paid Ads (Products)
• Prescription medications, dietary supplements, medical devices, on-line pharmacies, healthcare facilities, telehealth providers, and all other nonprescription drugs are restricted to 18+ .
Prohibited Industry (Products)
• Businesses or products that are not cosmetics or nonprescription topical skin care, hair care, and personal care items may be required to submit relevant license for blessing before ad .
Israel
The following are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including adipose tissue combustion pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in brand message, restricted in paid ads :
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
• Cosmetic clinics and medical institutions – Cosmetic clinics and medical institutions, including alveolar consonant surgeries, opticians, cosmetic surgeries, nutritionists, GP services
Turkey
The play along are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in stigmatize content, restricted in yield ads :
• Energy drinks – Energy drinks and anti-fatigue
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits .
United Arab Emirates
The stick to are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local culture and religious restrictions – pork products are forbidden.
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in post content, restricted in pay ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
Egypt
The follow are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local acculturation and religious restrictions – pork barrel products are forbid.
• Infant food – Infant food, including but not limited to milk powderize, dietary supplements, etc
Prohibited in stigmatize contented, restricted in pay ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
Saudi Arabia
The follow are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat cauterize pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local culture and religious restrictions – pork barrel products are prevent.
• Infant food – Infant food, including but not limit to milk gunpowder, dietary supplements, etc
Prohibited in stigmatize content, restricted in yield ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
Kuwait
The follow are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn off pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local culture and religious restrictions – pork products are prevent.
• Infant food – Infant food, including but not restrict to milk powderize, dietary supplements, etc
Prohibited in brand subject, restricted in pay ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
Read more: How to Log Into WPC2029 Live
Qatar
The following are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burning pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local acculturation and religious restrictions – pork barrel products are forbid.
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in branded content, restricted in pay ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
Oman
The follow are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local culture and religious restrictions – pork products are prevent.
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in brand message, restricted in nonrecreational ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
Bahrain
The postdate are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local culture and religious restrictions – pork barrel products are prevent.
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in post message, restricted in gainful ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits .
Morocco
The postdate are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including adipose tissue burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local culture and religious restrictions – pork barrel products are forbid.
• Infant food – Infant food, including but not restrict to milk powder, dietary supplements, etc
Prohibited in brand contentedness, restricted in pay ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits .
Jordan
The follow are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including adipose tissue burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local acculturation and religious restrictions – pork products are forbidden.
• Infant food – Infant food, including but not restrict to milk powder, dietary supplements, etc
Prohibited in post capacity, restricted in gainful ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits .
Lebanon
The follow are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fatty cauterize pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local culture and religious restrictions – pork products are prevent.
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc
Prohibited in stigmatize contented, restricted in nonrecreational ads :
• Energy drinks – Energy drinks and anti-fatigue.
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits .
Iraq
The adopt are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Food & Drinks – Content promoting food must respect and adapt to local culture and religious restrictions – pork barrel products are prevent.
• Infant food – Infant food, including but not circumscribed to milk powder, dietary supplements, etc
Prohibited in branded contentedness, restricted in pay up ads :
• Energy drinks – Energy drinks and anti-fatigue
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits
South Africa
The play along are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat sunburn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and fasting services and products.
• Infant food – Infant food, including but not specify to milk powderize, dietary supplements, etc
• Real Estate – real number estate of the realm services and investment franchise services
Prohibited in brand content, restricted in pay ads :
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits .
South Asia
Bangladesh
The follow are prohibited –
• Pork products
• Weight loss products or services- Weight loss/management supplements ( including fat burn off pills, appetite suppressants, weight loss/detox teas, or lollipops ) and weight passing services like weight personnel casualty operating room
• Infant food – Infant food, including but not restrict to milk powderize, dietary supplements, etc
Prohibited in Branded Content, restricted in Spark Ads –
• Food supplements and vitamins – Including but not limited to vitamins, powders, shakes, gummies, tablets that claim to have vitamin or health benefits for 18+
• Cosmetic clinics and medical institutions – Cosmetic clinics and checkup institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services for 18+
• Condoms and contraceptives are restricted to 18+
• Mimic gambling is restricted to 18+
Sri Lanka
The follow are prohibited –
• Weight loss products or services- Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and weight personnel casualty services like weight loss surgery
• Infant food – Infant food, including but not limited to milk gunpowder, dietary supplements, etc
Prohibited in Branded Content, restricted in Spark Ads –
• Food supplements and vitamins – Including but not limited to vitamins, powders, shakes, gummies, tablets that claim to have vitamin or health benefits for 18+
• Cosmetic clinics and medical institutions – Cosmetic clinics and checkup institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services for 18+
• Condoms and contraceptives are restricted to 18+
• Mimic gambling is restricted to 18+
SEA
Malaysia
The adopt are prohibited :
• Pork products
• Weight loss products or services- Weight loss/management supplements ( including fat burning pills, appetite suppressants, weight loss/detox teas, or lollipops ) and weight loss services like weight loss operating room
• Infant food – Infant food, including but not restrict to milk powder, dietary supplements, etc
Prohibited in brand contented, restricted in pay ads :
• Food supplements and vitamins – Including but not limited to vitamins, powders, shakes, gummies, tablets that claim to have vitamin or health benefits.
• Cosmetic clinics and medical institutions – Cosmetic clinics and medical institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Condoms are restricted to 18+, and no other forms of contraceptives/pills are allowed.
• Mimic gambling is restricted to 18+
Indonesia
The following are prohibited :
• Pork products
• Weight loss products or services- Weight loss/management supplements ( including fat burning pills, appetite suppressants, weight loss/detox teas, or lollipops ) and weight loss services like weight loss surgery
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc.
Prohibited in stigmatize subject, restricted in pay ads :
• Food supplements and vitamins – Including but not limit to vitamins, powders, shakes, gummies, tablets that claim to have vitamin or health benefits.
• Cosmetic clinics and medical institutions – Cosmetic clinics and aesculapian institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Condoms are restricted to 18+, and no early forms of contraceptives/pills are allowed.
• Mimic gambling is restricted to 18+
Vietnam
The postdate are prohibited :
• Raw food/beverages
• Sale of Gold piece
• Weight loss products or services- Weight loss/management supplements ( including fatty bite pills, appetite suppressants, weight loss/detox teas, or lollipops ) and weight loss services like weight loss operation
• Infant food – Infant food, including but not limit to milk gunpowder, dietary supplements, etc
• Mimic gamble is prohibited.
Prohibited in brand contented, restricted in yield ads :
• Food supplements and vitamins – Including but not express to vitamins, powders, shakes, gummies, tablets that claim to have vitamin or health benefits.
• Cosmetic clinics and medical institutions – Cosmetic clinics and aesculapian institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Condoms are restricted to 18+, and no other forms of contraceptives/pills are allowed .
Thailand
The surveil are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fatten burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and slant personnel casualty services like weight loss operation
• Infant food – Infant food, including but not limited to milk gunpowder, dietary supplements, etc
Prohibited in branded content, restricted in pay ads :
• Food supplements and vitamins – Including but not restrict to vitamins, powders, shakes, gummies, tablets that claim to have vitamin or health benefits.
• Cosmetic clinics and medical institutions – Cosmetic clinics and medical institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Condoms are restricted to 18+, and no other forms of contraceptives/pills are allowed.
• Mimic gambling is restricted to 18+
Singapore
The keep up are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fat burning pills, appetite suppressants, weight loss/detox teas, or lollipops ) and system of weights loss services like weight loss surgery
• Infant food – Infant food, including but not limited to milk powder, dietary supplements, etc.
Prohibited in post capacity, restricted in give ads :
• Food supplements and vitamins – Including but not specify to vitamins, powders, shakes, gummies, tablets that claim to have vitamin or health benefits.
• Cosmetic clinics and medical institutions – Cosmetic clinics and aesculapian institutions, including alveolar consonant surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Condoms are restricted to 18+, and no other forms of contraceptives/pills are allowed.
• Mimic gambling is restricted to 18+
Philippines
The pursue are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fatten burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and weight loss services like weight loss surgery
• Infant food – baby food, including but not limited to milk gunpowder, dietary supplements, etc
Prohibited in post contented, restricted in give ads :
• Food supplements and vitamins – Including but not limited to vitamins, powders, shakes, gummies, tablets that claim to have vitamin or health benefits.
• Cosmetic clinics and medical institutions – cosmetic clinics and aesculapian institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Condoms are restricted to 18+, and no other forms of contraceptives/pills are allowed.
• Mimic gambling is restricted to 18+
Cambodia
The keep up are prohibited :
• Weight loss products or services- Weight loss/management supplements ( including fatten burn pills, appetite suppressants, weight loss/detox teas, or lollipops ) and weight loss services like burden loss surgery
• Infant food – baby food, including but not express to milk powder, dietary supplements, etc
Prohibited in branded subject, restricted in nonrecreational ads :
• Food supplements and vitamins – Including but not limited to vitamins, powders, shakes, gummies, tablets that claim to have vitamin or health benefits.
• Cosmetic clinics and medical institutions – Cosmetic clinics and medical institutions, including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Condoms are restricted to 18+, and no other forms of contraceptives/pills are allowed.
• Mimic gambling is restricted to 18+
RU/CIS
Russia
The succeed are either prohibited wholly or prohibited in branded contented and restricted in pay ads :
Illegal products or services :
• Alcohol – Alcoholic beverages ( wine, beer, spirits, etc. ), alcohol-containing foods, alcohol clubs/subscription services, alcohol making kits, or alcohol sponsor events, adenine well as non-alcoholic drinks from alcohol brands, are besides prohibited.
• Gambling – Including on-line gamble, casinos, sports count, fantasy sports, lotto, lotteries, games of luck/chance, games replicating gambling practices, or other gambling-related content.
• Drug-related products and services – Depicting or encouraging the use of illegal drugs, drug paraphernalia, recreational and prescription drugs, drugs, or alternative products for weight unit loss.
• Weapons – Dangerous weapons, including guns, explosives, knives, swords, and other objects that are designed to cause damage to individuals.
• Sexual products and services – Adult entertainment and gear including pornography, arouse toys, lubricants, and fetish costumes, including some underwear like corsets and micro-thongs.
• Cigarettes and Tobacco products – Cigarettes, cigars, tobacco, e-cigarettes, cigarette containers, hookah, and other refer products and services.
• Products and services that enable dishonest behavior – Products that may infringe upon individual privacy, products that may steal other people ‘s personal information, products that may infringe upon a third party ‘s properties, products that may steal other people ‘s properties, or products or services assisting with falsification.
• Animals and plants – buy or betray animals, be animals, livestock, pets, animal soundbox parts, or products made from animal body parts. Animal body parts/products from Rhino, Orangutan, Elephant, endangered or threaten animals including but not limit to organs, horns, bone, bone, clamber, fur, wool, leather, or tooth, ampere well as protected wildlife and baseless flora, are all prohibited.
• Counterfeit – Products, services, or a capacity offering and ( or ) promotion of which infringes the third base party ‘s intellectual property or moral rights.
• Other prohibited products or services – International brides, hazardous chemical products, trade of human organs and transplants, miscarriage, etc.
Products or services that can not be advertised or can not be advertised on-line :
• Pharmaceuticals, Healthcare, and Medicine products – Pharmaceuticals, healthcare, medicines, including but not limited to over-the-counter medicines and prescription drugs and contraceptive products, weight loss/management supplements ( including fatty electrocution pills, appetite suppressants, weight loss/detox teas ), fasting services and products, are prohibited.
• Baby food – Infant convention, dietary supplements for babies, etc.
• Other products or services restricted for promotion on-line.
Products or services that may be harmful to or inappropriate to minors :
• Dating and live video applications or services – Services that are focused on generating connections between people who are concern in romance, casual sexual activity, or friendship. Live video recording services are defined as services where the primary feature is a bouncy video old world chat.
• Dangerous toys – Toys that may result in severe damage to personal guard, such as laser pens, etc.
• Energy drinks
• Age-rated films, TV shows, and games – Films, television shows, and games with the age rating 16+ or above.
• High-risk and potentially fraudulent financial services – fiscal services and products, including but not limited to deal platforms, cryptocurrency, extraneous exchange, debit and pre-payment cards, forex deal, pyramid schemes ( including non-financial services ), recognition repair services, bail bonds, debt aid programs, get rich promptly schemes, debt consolidation services, and penny auctions ;
• Political content – content that references or opposes a campaigner for public office, current or early political leader, political party, or political constitution, or advocates a stance ( for or against ) on a local, department of state, or federal exit of public importance in order to influence a political result.
• Funeral services
• Other products or services forwarding that targets or appeals to children.
Certain products or services that may require license or confirmation can be promoted alone if a sponsor sword was granted a respective authority of TikTok :
• Real estate and related works and services
• Psychological consulting services
• Professional Services – Accounting & tax income services, employment, fiscal, legal services, and immigration services
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits, etc
• Medical services – Any aesculapian services, including cosmetology services ( such as including plastic surgeries or laser hair removal services in professional places ), services of prenatal sex determination
• Other products or services that may require license or verification of ossification
Ukraine
Prohibited in branded subject, restricted in pay ads :
• Non-alcoholic drinks from alcohol brands
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits, etc.
• Age-rated films, TV shows, and games – Films, television shows, and games with UA specific senesce rat 14+ or above.
• Weightloss products or services – Meal refilling products, fat burn pills, etc.
• Baby food – Infant rule, dietary supplements for babies, etc.
• Real estate
• Psychological consulting services
• Cosmetology services – plastic surgeries, tattoo services, or laser hair removal services in professional places, etc.
• Dangerous toys – Toys that may result in dangerous injury to personal safety, such as laser pens, etc.
• Employment services
Belarus
Prohibited in post subject, restricted in pay up ads :
• Non-alcoholic drinks from alcohol brands
• Energy drinks
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claiming to have vitamin or health benefits, etc.
• Age-rated films, TV shows, and games – Films, television shows, and games with BY specific old age rate 16+ or above.
• Weightloss products or services – Meal substitute products, fat burn pills, etc.
• Baby food – Infant formula, dietary supplements for babies, etc.
• Real estate
• Psychological consulting services
• Cosmetology services – fictile surgeries, tattoo services, or laser haircloth removal services in professional places, etc.
• Dangerous toys – Toys that may result in hard damage to personal safety, such as laser pens, etc.
• Employment services
• Overseas education – Services/opportunities related to studying outside Belarus.
• Offline entertainment events – real number life music events, etc .
Kazakhstan
Prohibited in brand content, restricted in pay ads :
• Non-alcoholic drinks from alcohol brands
• Energy drinks
• Food/beverages
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claim to have vitamin or health benefits, etc.
• Age-rated films, TV shows, and games – Films, television receiver shows, and games with specific senesce fink 14+ or above.
• Weightloss products or services – Meal surrogate products, fat burn pills, etc
• Baby food – Infant formula, dietary supplements for babies, etc.
• Real estate
• Psychological consulting services
• Cosmetology services – fictile surgeries, tattoo services, or laser hair removal services in professional places, etc.
• Dangerous toys – Toys that may result in austere damage to personal safety, such as laser pens, etc.
• Employment services
• Skincare products and cosmetics – Including perfumes, teeth whitening kits, hair coloring/perming products, hair removal products, tanning products, etc .
Uzbekistan
Prohibited in stigmatize contentedness, restricted in pay ads :
• Non-alcoholic drinks from alcohol brands
• Energy drinks
• Food/beverages
• Food supplements and vitamins – Vitamins, powders, shakes, gummies claim to have vitamin or health benefits, etc.
• Age-rated films, TV shows, and games – Films, television shows, and games with KZ specific age denounce 14+ or above.
• Weightloss products or services – Meal substitute products, fat burn pills, etc
• Baby food – Infant rule, dietary supplements for babies, etc.
• Real estate
• Psychological consulting services
• Cosmetology services – fictile surgeries, tattoo services, or laser hair removal services in professional places, etc.
• Dangerous toys – Toys that may result in dangerous damage to personal guard, such as laser pens, etc.
• Employment services
• Skincare products and cosmetics – Including perfumes, teeth whitening kits, hair coloring/perming products, hair removal products, tanning products, etc .
Australia
The follow are prohibited :
• Weight loss products or services – Weight loss/management supplements ( including fatness burn pills, appetite suppressants, weight-loss teas, or lollipops ) and fasting services and products.
• Non-alcoholic drinks from alcohol brands
• Ads promoting adoption or surrogacy services
• Therapeutic goods – Vitamins and healthcare supplements, sunscreens, medical devices, etc.
• Infant food – Including but not limit to milk powder, dietary supplements, etc.
• Charities
• Dating Apps motivated by intimate encounters are prohibited.
Prohibited in post content, restricted in pay ads :
• Pharmaceuticals, Healthcare, and Medicine products – Clinical trial recruitment, veterinarian medicines, etc.
• Media and Entertainment – Films and games
• Contraceptives like condoms are considered a aesculapian device, need necessity license, and are restricted to 18+. No early contraceptives are allowed .
New Zealand
The watch are prohibited :
• Energy drinks
• Non-alcoholic drinks from alcohol brands
• Weightloss products or services – Weight loss/management supplements ( including fat burn pills, appetite suppressants, weight unit loss teas or lollipops ) and fasting services and products, dietary and fitness apps, etc.
• Ads promoting adoption or surrogacy services
• Infant food – baby food, including but not limited to milk powder, dietary supplements, etc.
• Skincare products and cosmetics – Including teeth whitening kits, permanent constitution products, etc.
• Dating Apps motivated by sexual encounters are prohibited.
Prohibited in brand content, restricted in pay ads :
• Pharmaceuticals, Healthcare, and Medicine products – clinical trial recruitment, veterinary medicines, medical devices, etc.
• Media and Entertainment – Films and games
• Contraceptives like condoms are considered a medical device, need necessity license, and are restricted to 18+. No other contraceptives are allowed .
Korea
The follow are prohibited :
• Underwear product with model fitting
• Religious content
• Medical institutions – Medical institutions including dental surgeries, opticians, cosmetic surgeries, nutritionists, GP services
Prohibited in branded contentedness, restricted in give ads :
• Age-rated films, TV shows, and games – Films, television shows, and games rated 17 or over.
Japan
The follow are prohibited :
• Medical institutions – Ads related to venereal diseases, psychiatry, genitals, breast augmentation, hormones.
• Non-factual, misleading consulting services
• Overseas medical institutions, various financial and real estate services
• Prescription drugs
• Immigration services
• Nightclubs and Brothels
• Cashable games – Products that earn real number money or cryptocurrency.
• Religious content
Prohibited in post content, restricted in pay ads :
• Age-rated films, TV shows, and games – Films, television receiver shows, and games with 18 or over.
• Pharmaceuticals, Healthcare, and Medicine products – Products comply with Japanese checkup police, Pharmaceutical and Medical Device Act, Act against Unjustifiable Premiums and Misleading Presentations, and respective industry guidelines .
Taiwan
The pursuit are prohibited :
• Medical institutions – Medical institutions including alveolar consonant surgeries, opticians, cosmetic surgeries, nutritionists, GP services
• Underwear product with model fitting
• Religious content
• Weight loss products or services- Weight loss/management supplements ( including fatness sunburn pills, appetite suppressants, weight loss/detox teas or lollipops ) and fasting services and products.
Prohibited in branded subject, restricted in yield ads :
• Age-rated films, TV shows, and games – Films, television shows, and games rated 17 or over .
