The 8 best digital marketing courses in the US

Opinions expressed in this article are those of the sponsor. MarTech neither confirms nor disputes any of the conclusions presented below . The digital market diligence is growing at an explosive rate across the universe. This is particularly during the COVID-19 pandemic as more people are working, learning, and shopping from home. In fact, it is estimated to reach over $ 640 billion by 2027, up from $ 322.5 billion in 2020. What ’ s more, 27 percentage of this quickly growing market is in the US alone. If you ’ ra looking for a raw career way that is about guaranteed to offer potent speculate security for years to come, digital market is an excellent choice. There are many skills and tools to know to be successful in digital marketing. If you are pursuing this path, enrolling in the mighty discipline program and getting certified is highly commend. With all of the options available for on-line teach today, choosing the correct program can be overwhelming. To help you decide which platform is proper for you, we have compiled a list of some of the best digital marketing courses in the U.S.

Methodology used

We used the follow criteria when determining the top digital marketing courses to consider, including :

  1. Depth of curriculum: It’s crucial that students are learning a well-rounded set of skills that can prepare them for a career in digital marketing, so we confirmed that each program we selected has a solid curriculum.
  2. Interactive, hands-on learning: Students should be able to put their skills to the test and practice what they’re learning through projects and hands-on assignments that are similar to the same types of tasks they’d work on as a professional digital marketer.
  3. Program recognition: Programs should be offered through accredited institutions. Additionally, upon completion, students should receive a certification from the program.
  4. Student experience: We look at third-party websites, such as Trustpilot, Mouthshut, and other review websites, to get real feedback from past and present students. We focus on only sharing the programs that were rated positively.

Based on the above research findings, the following are the eight best digital commercialize courses in the United States :

  1. Post Graduate Program in Digital Marketing in partnership with Purdue University by Simplilearn
  2. Digital Marketing Specialist by Simplilearn
  3. Coursera’s Digital Marketing Specialization
  4. AMA’s Digital Marketing Certification
  5. Lynda.com’s Marketing Tutorials
  6. Digital Marketing Certificate Program bt Cornell
  7. Emeritus + Columbia – Digital Marketing Course
  8. Emeritus + Kellogs – Digital Marketing Strategies

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1. Simplilearn Post Graduate Program in Digital Marketing in partnership with Purdue University

In Simplilearn ’ s Post Graduate Program in Digital Marketing offered in partnership with Purdue University and co-created with Facebook, students will learn everything they need to know about the different aspects of digital marketing from SEO, SEM, social media and contentedness market, world wide web analytics, and more, through a blend of live-instructor-led classes, on-line self-learning, and real-world projects. Students besides get to take master classes from top staff at Purdue and diligence experts from Facebook, function on Harvard Business Publishing case studies, and get entree to Facebook Ask Me Anything sessions in this highly interactional and comprehensive program. Course Highlights Mode Of Learning : Online bootcamp
Course Duration : six months
Program Recognition : Purdue-Simplilearn Joint Post Graduate Program Certification ; Co-created with Facebook
Alumni Status : Purdue Alumni Association membership
Hands-On Learning : 200+ hours of be synergistic memorize ; Capstone project in five domains ; 14+ real-world projects from yahoo !, TripAdvisor, Mastercard and more ; Harvard Business encase studies ; Masterclasses from Purdue and Facebook ; Aligned with the peak five Digital selling certifications : Google Ads and Analytics, Facebook Blueprint, Hootsuite and HubSpot.
Tools Covered : Google Analytics, Facebook Ads, SEMrush, Moz, Hootsuite, plus 40 more
Capstone Project : Yes
Program Advisors : Jinsuh Lee, Brad Geddes
Fees : $ 2,250

2. Simplilearn’s Digital Marketing Specialist Master’s Program

Students enrolled in Simplilearn ’ s Digital Marketing Specialist Master ’ second program learn all about the congress of racial equality concepts of digital marketing, including social media marketing, paid ads, SEO, analytics, e-mail selling, conversion optimization and more. Students besides get to work on character studies from Harvard Business Publishing to solve real-world problems. This plan is designed in alliance with certifications from Facebook Blueprint, Google Analytics and Ads, OMCP®, Hootsuite and HubSpot. Course Highlights Mode Of Learning : Online bootcamp
Course Duration : One year
Program Recognition : Simplilearn Certificate of Achievement ; Facebook Blueprint
Hands-On Learning : virtual lab for hands-on learn with over 45 projects
Tools Covered : Google Keyword Planner, Google Analytics, Qlik, Bing Ads, and many more
Capstone Project : Yes
Program Advisors : Paul Lewis, Stéphane Hamel
Fees : $ 1,499 Get the casual newsletter digital marketers rely on. Processing … Please wait. See terms .

3. Coursera’s Digital Marketing Specialization

Coursera ’ s Digital Marketing Specialization is broken down into six different courses designed to explore respective aspects of the new digital marketing industry. They dive into some of the most recent developments in technology, including 3D print, and how these raw concepts tie into digital marketing. Course Highlights Mode Of Learning : Online
Course Duration : eight months
Program Recognition : Credits towards a degree in the University of Illinois Urbana-Champaign ’ s on-line Master of Business Administration ( iMBA ) plan ; Individual certificates for hands-on projects
Alumni Status : University of Illinois Alumni status
Hands-On Learning : complete hands-on projects to earn specialize certifications in respective domains
Tools Covered : Web analytic tools, DataViz, and more
Capstone Project : Yes, in partnership with Grainger
Program Advisors : Aric Rindfleisch, Kevin Hartman, Mike Yao, and Vishal Sachdev
Fees : rid weeklong trial, followed by a monthly cost of $ 79

4. AMA’s Digital Marketing Certification

Designed in partnership with the Digital Marketing Institute, AMA ’ s Digital Marketing plan covers substantive digital marketing concepts, including contented market, display and television advertising and SEO. Students enrolled in this program have access to 30 hours of self-paced learn. Upon completion, students can then find a local test center to earn their dual-certification.

Course Highlights Mode Of Learning : Online
Course Duration : 30 hours of self-paced learning
Program Recognition : PCM® Digital Marketing and Certified Digital Marketing Professional Certification
Alumni Status : AMA membership
Hands-On Learning : respective hands-on exercises, including working on paid ads, email market campaigns, and more
Tools Covered : Google Ads, Google Analytics, and more
Fees : $ 1,955

5. Lynda.com’s Marketing Tutorials

With Lynda.com, aspiring digital marketers can choose from 1,087 relevant courses and 21,687 video tutorials. These courses and videos allow students to hone in on the specific areas of digital market they ’ re more concerned in, or they can focus on general digital market train. The platform ’ s monthly membership gives students the ability to stack multiple courses and programs, providing a comprehensive and all-around discipline experience. Course Highlights Mode Of Learning : on-line self-learning
Course Duration : 60 to 90 minutes for each course
Program Recognition : LinkedIn Learning Certifications
Job Assistance : Students receive full access to LinkedIn Premium
Hands-On Learning : Exercises, assignments and quizzes
Tools Covered : Google Tag Manager, Google Data Studio, Constant Contact, and many more
Program Advisors : Brad Batesole, David Booth, Matt Bailey, Corey Koberg, and more
Fees : monthly membership at $ 29.99/month billed month-to-month, or $ 19.99/month billed per annum

6. Cornell’s Digital Marketing Certificate Program

Cornell University offers an in-depth digital marketing broadcast that can be completed in american samoa little as two months. The program consists of four separate courses. The little class sizes ensure personalize education. It is a perfect solution for both aspiring and stream selling managers, product managers, entrepreneurs, or anyone else looking to gain more insight into digital commercialize. Course Highlights Mode Of Learning : on-line self-paced with limited live sessions
Course Duration : Two months
Program Recognition : Digital Marketing Certificate from Cornell SC Johnson College of Business
Alumni Status : No
Program Advisors : clarence Lee
Fees : $ 3,600

7. Emeritus and Columbia: Digital Marketing Course

In collaboration with Columbia University, this digital selling platform from Emeritus features 14 immersive modules. The program includes 120 television lectures, five discussions, and other learn tools and materials. Students can besides partake in a alive Q & A with industry expert David Rogers, a staff member of executive department of education at Columbia Business School. Course Highlights Mode Of Learning : on-line self-paced teach with limited populate sessions
Course Duration : Three months
Program Recognition : Verified digital certificate of participation from Emeritus and Columbia Business School Executive Education
Hands-On Learning : 10 real-world applications and two simulations
Tools Covered : major sociable networks, tools needed for retargeting, metrics of measurement and more
Program Advisors : David Rogers
Fees : $ 1,400, with a $ 140 referral discount offered

8. Emeritus and Kellogg: Digital Marketing Strategies

If you are concerned in digital selling data and analytics, this program is the perfect excerpt for you. This platform focuses on data, automation, analytics and artificial Intelligence ( AI ) and how all these different things come together and play an important function in digital market strategies. Course Highlights Mode Of Learning : on-line self-paced learn with limited live sessions
Course Duration : Two months
Program Recognition : Digital certification of completion with a score of at least 80 percentage
Alumni Status : No
Hands-On Learning : hands-on, project-based learn
Tools Covered : AI applications, customer journey map, content hub, and more
Capstone Project: Yes
Program Advisors : Mohanbir Sawhney
Fees : $ 2,600, with a $ 260 referral dismiss offered Learning more about the different digital market courses available can help you make a more inform decisiveness before enrolling. Whether you ’ re modern to digital commercialize or looking to expand your skillset and grow in your career, you can be assured that you ’ ra receiving high-quality coach by enrolling in any of the programs outlined in this scout.

About The Author

Sponsored Content: Careerplay Careerplay – An initiative aimed at providing career guidance that matters to working professionals. Our objective is to draft out a logical career progression path for every professional with appropriate milestones and a clearly defined end goal. Careerplay – An enterprise aimed at providing career steering that matters to working professionals. Our objective is to draft out a coherent career progress path for every professional with appropriate milestones and a clearly defined goal goal .

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