Table of Contents
Reading: Best Email Marketing Services (2022)
Take a search at our results and find out which email market software is an excellent fit for your business .Research methodology:
- We signed up with the e-mail market tools and created an e-mail tilt using our e-mail addresses .
- We asked people who have never used any electronic mail marketing software before to rate how easy it is to get started and use these platforms .
- then, we looked at each cock in-depth and assessed the features and price models in more detail .
Best Email Marketing Software (Comparison Table)
No. | Email Marketing Service | Best For | Pricing per Month | Money-Back | Customer Support |
---|---|---|---|---|---|
1 | Constant Contact | Small Business | Starting From $9.99 | 30-days (60-Day Free Trial) | Phone / Live Chat |
2 | Sendinblue | Small Business | Starting From $25.00 | No (Free Trial) | Email / Phone / Live Chat |
3 | GetResponse | Small Business | Starting From $10.50 | No (Free Trial) | Email / Phone / Live Chat |
4 | ConvertKit | Creators/Small Business | Starting From $9.00 | 30-days (Free Trial) | Email / Live Chat |
5 | Mailchimp | Small Business, Agencies | Starting From $11 | No (Free Trial) | Email / Phone / Live Chat |
6 | AWeber | Small Business | Starting From $16.15 | 30-days (Free Trial) | Email / Phone / Live Chat |
7 | Drip | eCommerce | Starting From $19.00 | No (Free Trial) | Email / Live Chat |
8 | ActiveCampaign | Small Business | Starting From $9.00 | No (Free Trial) | Email / Phone / Live Chat |
9 | Mailerlite | Small Business | Starting From $10.00 | No (Free Trial) | Email / Live Chat |
10 | Klaviyo | eCommerce | Starting From $20.00 | No (Free Trial) | Email / Live Chat |
11 | iContact | Small Business | Starting From $20.00 | No (Free Trial) | Phone / Email / Live Chat |
12 | Campaign Monitor | Small Business, Agencies | Starting From $9.00 | No (Free Trial) |
Why Email Marketing is Necessary?
Before we head into each electronic mail selling service provider ’ south specifics, let ’ s dig into the utility of electronic mail market in general. here are some examples that support the effectiveness of e-mail market in general :
- Email marketing’s ROI is $42 for every $1 spent, according to Litmus’s State of Email 2020 research (source)
- Email marketing is in the top 3 channels marketers used in 2021 next to video and website/blog (source)
- 69% of B2B marketers use email newsletters for content marketing, as the Content Marketing Institute study in 2021 found (source)
With these figures entirely, you can see that electronic mail marketing remains the king of all marketing even nowadays. however, it ’ s crucial to note that the best results come by implementing technological advances in your e-mail marketing strategies. For case, emails are now opened more on mobile than on desktop. This means that optimizing your emails to account for fluid devices is overriding to your political campaign ’ south achiever. consequently, you want to choose an excellent e-mail selling service that allows you to take advantage of all the latest trends. Some of the essential aspects you should be looking at today are adding electronic mail contacts in bulk, e-mail automation, detailed coverage, high deliverability, customer division options for targeted emails, and campaign management tools. These are necessity because you want to take out angstrom a lot manual work as possible to increase the ROI of your electronic mail campaign. What about the price ? Most email market services allow you to store subscribers and send emails for free up to a point. After that, the standard pricing model is the price per subscriber. There ’ sulfur besides an option – price per sent electronic mail. normally, the dollar amount of the price per subscriber is higher than per e-mail. If you ’ re looking to send your subscribers a bunch together of emails, it may be cheaper to opt for a price per subscriber model and frailty versa. But enough about the theory and statistics, let ’ s get to our electronic mail selling tools ’ comparison .
Top 12 Best Email Marketing Service Providers
1. Constant Contact – The Best Overall
Currently running a -40% sale on first three months! Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 9.99
Ease of Use: 4/5 – Easy
Free Version: No
Drag & Drop Editor: Available
Mobile-Friendly Editor: Yes
Ease of Use
Our novice testers thought this of constant contact : “ The drug user know is quite simple but takes a bit of time to get used to navigating around the crusade management tool. ” You have multiple options for importing your e-mail contacts. You can use copy-pasting, upload emails in bulk from a file, and meaning contacts from Gmail, Outlook, and other 3rd party apps. The hale work itself is quite childlike and easy to follow. changeless Contact ’ s e-mail design instrument uses a puff and drop functionality together with element blocks. When creating your electronic mail, you can choose from several templates as a basis for your e-mail, or start building it from rub. Multiple handy toolbars help you with adding elements or editing a selected one. however, when adding an image, you go through three separate windows, which we feel is a spot much. While you ’ re building your e-mail, you can always use the preview function to see how the current translation would look in person ’ mho inbox. After you ’ ve created your e-mail, you choose the e-mail recipients, add a subject channel, and determine when your e-mail is sent. Once you ’ re done with that, you can go back to your dashboard and see some basic statistics about your emails ’ performance .
Mobile Editor
changeless Contact has a separate fluid app available on the App Store and Google Play. You can use it to create and send emails, receive notifications, and see the statistics of your sent emails. The app itself is relatively compact and utilitarian for marketers on the crack who however want to be productive with their electronic mail market .
Features
constant Contact ’ mho serve has all the advanced features necessity to create an effective electronic mail selling campaign in today ’ randomness earth. Some of the more advanced features are entirely available with the higher-tier plan. so, make sure you pick the justly design with your coveted features. On top of the unlimited number of emails you can send with Constant Contact, the main features are drag and drop purpose tools, mobile-responsive emails, list division for targeted emails, personalized emails, and electronic mail automation capabilities. Their customer support is available over the phone and live chat support, and they have an across-the-board cognition base with extra market articles you can browse. If you don ’ t have a web site so far, then Constant Contact ’ sulfur plans besides include web site host. You can build an entire web site, landing pages, or even eCommerce sites .
Pricing & Plans
ceaseless Contact offers two subscription plans, and the cost of both is tied with how many contacts you are adding to your account. The cheapest Core plan starts at $9.99/month with 5 users and the Email Plus plan is $45/month. The full Website Builder suite of features will continue to be included in both of the Email plans at no extra cost. furthermore, Constant Contact is presently running a 40% discount on the first three months. constant Contact offers an extraordinary 60-day free trial without needing a credit poster. You ’ rhenium limited to 100 contacts during the trial period, but it even gives you a safe opportunity to test their servicing. Besides, you get a 30-day money-back guarantee with the paid plans .
2. Sendinblue – The Best Option to Pay By Email
Payment Plans: Based on Sent Emails
Pricing: Starting From $ 25.00
Ease of Use: 5/5 – Very Easy
Free Version: Yes
Drag & Drop Editor: Available
Mobile-Friendly Editor: Yes
Ease of Use
hera ’ s a brief compendious of what our testers thought about Sendinblue : “ Sendinblue ’ sulfur serviceability is very intuitive, but the account ’ s frame-up process and the first campaign takes a sting of fourth dimension. ” You have three methods to add contacts : copy-pasting, importing e-mail contacts from a file, and adding contacts individually. All of these are quite intuitive to use. however, during this procedure, Sendinblue ’ south data mapping routine asks you to match the extra information to an electronic mail savoir-faire, which is optional but international relations and security network ’ metric ton stated clearly during the work. Sendinblue ’ s e-mail design tool is where they shine the most. You start by creating a crusade and inserting some basic information. The layout of the editor program is compendious and doesn ’ t use many popup windows to obstruct the watch. You have three options for creating your e-mail : scuff & drop, “ Rich Text Editor ”, and customs HTML code. All of these options are smooth and user-friendly. You can besides preview your created electronic mail with desktop, pad, and mobile views. Before you can send your electronic mail to your contacts, you go through a drumhead page that showcases the setup, design, and contact information. This is a big have to double-check if everything is right before you hit that Send release .
Mobile Editor
Sendinblue doesn ’ thyroxine have a standalone mobile application. however, their editor program is fully functional in the mobile browser .
Features
Sendinblue ’ s electronic mail commercialize tools are packing advanced features. These features enable you to take advantage of the latest trends in electronic mail marketing. Although some of the more advance features are locked behind higher-tier plans, the free plan ’ s basis features offer enough to get started with your e-mail campaigns. The main features that we want to emphasize are an outright number of contacts and details, intuitive drag & flatten based design creature, e-mail personalization, mobile-friendliness, customer division options, and customs email automation rules. You besides get a fully-functional sales CRM, a live old world chat plugin, and access to modify Facebook ads directly in Sendinblue ’ s crusade management instrument. Sendinblue ’ s customer support is accessible over email by default. You can besides reach them through call and live old world chat, but only starting from the Premium design. They do have an extensive cognition base with utilitarian articles you can browse for information .
Pricing & Plans
Sendinblue officially offers four different plans : Free, Lite, Premium, and Enterprise. however, there ’ s another plan named Lite+, which adds some serviceability for an extra monthly tip. together with the barren plan, all plans have the necessary functionality to design and start an electronic mail political campaign. aside from the free design, Sendinblue ’ s cheapest plan starts at $25/month with 20,000 emails ( $ 0.001/email ). unfortunately, Sendinblue doesn ’ t offer a money-back guarantee. however, you can use their free plan to get the raw feel about their service. You can besides cancel, suspend, or pause your paid subscription with ease from the report settings .
3. GetResponse – The Most User-Friendly Experience
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 10.50
Ease of Use: 5/5 – Very Easy
Free Version: No
Drag & Drop Editor: Available
Mobile-Friendly Editor: Yes and no
Ease of Use
A brief compendious of what our testers thought of GetResponse : “ The solid process from originate to finish feels smooth, is user-friendly, and you have a short ton of options along the way. however, the experience would be even better with a built-in image editor. ” You can add your contacts easily through the quick-action buttons from the splashboard. You can choose to upload your contacts individually or import them from a file. Depending on your touch list ’ mho size, the import may take a couple of seconds up to a few hours. Building your e-mail is relatively square, and you can pick a pre-designed template, start from a blank template, or insert your HTML code in the editor. Working with a template gives you entree to drag and drop tools and the build blocks toolbar. We particularly enjoyed the block ’ sulfur name display when hover over an insert build blockage. You can besides preview your created emails in the desktop or mobile horizon making sure the content looks great on all devices. GetResponse besides gives you access to thousands of release sprout photos and an incorporate Shutterstock gallery. however, the latter doesn ’ t come free, but you can purchase the desired trope after previewing it in the editor. unfortunately, they lack an internal image editor, so when you upload your image, make sure you ’ ve already edited it. once you create your e-mail, you are directed to the compendious page. hera you can name your campaign, write the submit cable, and add your e-mail recipients. Most of these options open a popup window and don ’ metric ton redirect you to a different page, except when you want to redo the edit phase .
Mobile Editor
GetResponse has a mobile application that you can use to access data, create emails, and manage your contacts. however, the e-mail editor in the app is disappointing. The customization options are minimal, and you can entirely create text-based messages ( minus some emotions ) .
Features
GetResponse focuses heavy on webinars and eCommerce sites. In fact, you get tools for both with flush the starter plan. Of course, that doesn ’ thyroxine mean that this service international relations and security network ’ thymine working with other businesses – quite the opposition. Since the pricing model is based on the subscriber count, you can send out an inexhaustible count of emails to your list. The early main features are a drag and spend email design instrument, mobile-friendly emails, moral force content based on customer cleavage, and automated e-mail options with blog digests. GetResponse ’ s customer patronize is available 24/7 over the live chat and email, which is reassuring, specially if you ’ re fresh to email commercialize. Once you opt for a custom plan, you besides get the extra telephone confirm, Slack groove option, and a dedicated support person .
Pricing & Plans
GetResponse ’ s pricing model is based on the total of contacts you have on your list. You can get the best prices with a 2-year commitment. The cheapest plan starts at $10.50/month with 1,000 contacts ( $ 0.0105/contact ). GetResponse doesn ’ t have a refund policy with their paid plans, but you can try out their service for 30-days. The trial translation doesn ’ deoxythymidine monophosphate require your credit card details, either .
4. ConvertKit – The Cleanest Looking Editor
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 9.00
Ease of Use: 3/5 – Average
Free Version: Yes
Drag & Drop Editor: No
Mobile-Friendly Editor: Yes, browser
Ease of Use
hera ’ s a brief summary of our testers ’ know with ConvertKit : “ ConvertKit ’ s exploiter experience is very simplistic, possibly even besides bare-bones. You miss out on some modern features like a embroil and neglect editor program instrument or a more comprehensive choice of templates, but you can get the job done fast. besides, the cleanse look and feel aren ’ t that confusing for beginners. ” You can build your electronic mail list in three ways : add individual contacts, upload emails in majority from a CSV file, or import your e-mail contacts from another servicing. even though there international relations and security network ’ triiodothyronine an choice to copy-paste your data, you can easily create a CSV file to bypass this trouble. ConvertKit only supports one list of contacts, and you can organize them by using tags. Building your e-mail is where things get a morsel gawky. ConvertKit doesn ’ thyroxine have a modern puff and drop tool you can use, and the lone options are homely text and customs HTML code. There ’ s besides a confusing march for selecting a template, and there are entirely three options. however, we like that the plain textbook editor program is robust and not cluttered with endless possibilities that can confuse beginners. You can however access respective editing options by highlighting a line of text. The following tone takes you to the preview area, where you can see the full message and double-check if it ’ south ready to go. You then have the option to send the electronic mail immediately or schedule it to a late date .
Mobile Editor
ConvertKit doesn ’ deoxythymidine monophosphate have a dedicated mobile application. however, their electronic mail editor program and splashboard are easy to access from the mobile browser with full functionality .
Features
ConvertKit ’ south feature list is quite typical for a modern e-mail marketing serve. They greatly emphasize supporting your growth and tied have a cleverly crafted class for building and launching your electronic mail commercialize campaigns. ConvertKit lets you send out an outright number of emails to your contacts. The other main features are e-mail automation options, personalized content, sign-up shape builder, tag-based customer division, and 70+ integrations with versatile 3rd party applications. Their customer digest is available over live chat during business hours. however, you can create an electronic mail slate to contact support outside of this clock. You get upgrade support features with the give plans, namely Premium and Priority support. ConvertKit besides has a wide array of useful market articles and a cognition base that you can use for further information about the service or electronic mail commercialize in cosmopolitan .
Pricing & Plans
ConvertKit offers both free and paid plans. The paid plans are subscriber-based, and they besides provide you with a free migration option if you need to move your data from another e-mail commercialize serve. The cheapest paid plan starts at $9/month ( annual payment ) with 300 contacts. On top of the release plan, ConvertKit offers a 14-day free trial with their paid plans up to 35,000 contacts. If you have more than that, you qualify for a individualized demonstration from the company. besides, you have a 30-day money-back guarantee .
5. Mailchimp – Easy for Beginners
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 11
Ease of Use: 5/5 – Very Easy
Free Version: Yes
Drag & Drop Editor: Available
Mobile-Friendly Editor: Yes, app
Ease of Use
here ’ s what our testers thought about Mailchimp : “ The wholly serviceability of Mailchimp feels very smooth and natural. It ’ randomness besides a great meet for beginners as you get guidance throughout the process. A major fringe benefit is the built-in image editor program that adds so much to the overall experience. ” After you have your report set up, Mailchimp ’ s dashboard prompts you to import e-mail contacts either from a file or by copy-pasting it. You then organize your contacts ’ statuses, add tags, insert extra data, and review the consequence. When you need to add or remove information or contacts, you can easily do that from the Audience Dashboard. Before you can start building your e-mail, you need to set up a campaign. Again, the entire process is so smooth and guided all the way. You can build your e-mail in plain text, custom-made HTML code, or choose a template or pre-built layouts. The latter opens up the Mailchimp ’ s drag and drop blueprint tool. The social organization is quite solid ; however, we found that accessing a block ’ s extra options covers the integral toolbar, which is a bit annoying. One of the best features of Mailchimp ’ s electronic mail builder is the integrate effigy editor program. You can build your broad electronic mail without ever leaving the locate. During the e-mail construct phase, you can always preview the message in desktop, mobile, or inbox view. however, the latter didn ’ deoxythymidine monophosphate seem to work for us when we reviewed this tool. once you ’ re done, you are directed to the compendious page to double-check everything, and then you can send your campaign out. Since you ’ ve already created an electronic mail list and added details of your campaign, there are no extra steps at this point .
Mobile Editor
Mailchimp has a dedicated mobile application. You can access performance data, add e-mail contacts, and create land pages and emails. The mobile e-mail editor program itself is fully-functional and looks bang-up. We specially like that the main screen is focused on the e-mail itself and isn ’ thyroxine cluttered with editing options .
Features
Mailchimp has all the mod features that are necessary for running a successful e-mail campaign. The main features of Mailchimp ’ s e-mail selling tools are the scuff and drop design tools, customer cleavage options, dynamic content, e-mail automation, sign-up forms, and 200+ integrations with social media and early applications. Mailchimp ’ randomness 24/7 email and live chat support is available with the pay plans, and you get extra telephone support with the highest-tier plan. however, when signing up with either the rid plan or any paid plans, you get a 30-days electronic mail support fringe benefit. They besides have a significant cognition base with useful articles and guides .
Pricing & Plans
Mailchimp ’ second price is based on the phone number of contacts you are planning to have. Apart from the monthly subscription plans, they besides offer a flexible payment option called Pay As You Go. This plan gives you the essential plan ’ second features, but you only pre-pay for Mailchimp Credits, which you can then use to send your messages. The cheapest paid plan starts at $11/month with 500 contacts ( $ 0.022/contact ) other than the free plan, Mailchimp doesn ’ deoxythymidine monophosphate offer a unblock test for any of their paid plans. There besides isn ’ t any money-back guarantee .
6. AWeber – The Best Customer Support Availability
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 16.15
Ease of Use: 3/5 – Average
Free Version: Yes
Drag & Drop Editor: Available
Mobile-Friendly Editor: Yes, browser
Ease of Use
hera ’ s what our testers had to say : “ The exploiter experience could be better when looking at building your emails or adding and removing contacts from a list. however, once you get used to the layout, it becomes easier to navigate. ” You have three options for adding contacts to your list : adding them one at a meter, copy-pasting multiple contacts at once, and importing contacts from a file. The last two options trigger a five-step action. There you add more data about your contacts, choose for sending a confirmation electronic mail to your subscribers, add tags, and confirm the lineage of your contacts. The action feels a bite gawky but doesn ’ t take long to go through. We didn ’ thymine find a commodious way of adding or removing contacts from a list, which was a significant drawback. We managed to do it by exporting the list, making changes, and importing it again to a different list, but that took a set of campaign. You can create your electronic mail using the built-in drag and drop e-mail builder, plain text, or custom HTML code. When using the builder, you can access pre-made templates from the editor, so don ’ triiodothyronine have disheartened by the blank slate. Choosing a template only adds the empty blocks and structure of your choose template, which isn ’ metric ton identical obvious. There ’ mho besides no next pace for sending the e-mail right after you ’ ve created the electronic mail. alternatively, you have to save and exit from the editor program and navigate to scheduling your message. From a newly user ’ sulfur perspective, we feel that this march international relations and security network ’ t very politic and square, as some of the other easier ones we ’ ve seen. Sending your e-mail to your liaison list is an easy process and takes good a few minutes. You pick the electronic mail you want to schedule, choose the pre-built e-mail tilt, and select when you want your campaign to go out .
Mobile Editor
AWeber has two mobile applications : AWeber Stats and AWeber Atom. unfortunately, you ’ re ineffective to create or edit emails with them. You can view your campaign ’ mho ongoing statistics with the AWeber Stats app, and you can add subscribers to your list from the AWeber Atom app. however, AWeber ’ s e-mail editor program is fully-functional in the mobile browser .
Features
The unique aspect of AWeber is its AI-powered e-mail template graphic designer. If you ’ re a founder, this makes the whole summons of creating your e-mail a draw easier. The other main features are the drag and cliff electronic mail builder tool, electronic mail automation options, personalized emails, tag-based reach targeting, sign-up forms, and a release persona library. On crown of that, you can besides create video-based land pages. AWeber offers a fantastic 24/7 customer support over the phone, email, or live chat. They besides have an across-the-board cognition base where you can find answers to typical questions that might arise .
Pricing & Plans
AWeber offers a release and a pay plan. The yield option is based on the subscriber count, and you can choose to pay monthly, quarterly, or annually. Opting for the latter offers you the lowest prices.
apart from the free plan, AWeber ’ s plans start at $16.15/month with 500 contacts ( $ 0.0323/contact ) AWeber besides offers a 30-day money-back guarantee with no questions asked .
7. Drip
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 19.00
Ease of Use: 3/5 – Average
Free Version: No
Drag & Drop Editor: Available
Mobile-Friendly Editor: Yes, browser
Ease of Use
here ’ s a brief remark from our testers about Drip : “ Drip ’ s exploiter experience was quite beneficial, but there ’ s a slender learning curve to the wholly interaction. It ’ second clear that Drip wants to be different from your regular e-mail marketing platforms, and that ’ s not a badly thing. Design-wise, the dashboard, the editor program, and the seafaring expect therefore uniform. ” You can add contacts in three standard ways : individually, importing emails in bulk from a file, copy-pasting. There ’ sulfur besides a tag system so you can categorize your electronic mail tilt. once you start picking your audience, the existing tags and segment system gets gawky for fresh users. however, once you use it a couple of times, it makes e-mail targeting childlike. nowadays, to build an electronic mail, you need to either create a campaign or a broadcast. Both of these have different options and fields you need to fill out with information before proceed. You can then build your e-mail using apparent text, custom HTML code, or the built-in e-mail builder. When choosing the builder, you start by selecting a pre-made template or starting from strike. You can besides pre-create custom templates that you can then select. The e-mail design tool itself is quite robust. You have your familiar puff and drop blocks, but at first glance, it all looks a bit bare. however, there are some extra options when you choose a block that you want to insert into your electronic mail. At any time, you can preview your e-mail on a background, tablet, or mobile view. After you create your e-mail, you can opt for adding subject note and contentedness variations to make a split quiz. then you can choose to send your electronic mail out immediately or schedule it for a by and by date. There aren ’ t many steps here as you already inserted all of the command information before .
Mobile Editor
Drip doesn ’ t have a branch mobile application. however, their dashboard and electronic mail editor is accessible through a mobile browser. All the necessary functionality for creating an electronic mail is there, but the unharmed interaction with the editor program feels off and slow .
Features
Drip doesn ’ deoxythymidine monophosphate extend different tier plans. This means that the features you get are the same across the board. You can send an unlimited number of emails with Drip. Their other main features are drag and spend tools, customer division options, contact tags, personalized content in emails, opt-in forms, and 100+ sociable media and 3rd party tool integrations. They besides have a bang-up ocular builder for the customer funnel flow, which you can besides split test to determine the best one. Drip offers 24/7 email support with their design. however, you get an extra know chat subscribe option when you exceed 5,000 contacts .
Pricing & Plans
One of the most substantial perks of Drip is that they don ’ t have any design tiers. alternatively, they keep it elementary and only charge you based on the number of contacts you have. Drip ’ s cheapest plan starts at $19/month with 500 contacts ( $ 0.038/contact ). Drip offers a 14-day free trial with no credit card required then that you can test out their service. Since they don ’ thyroxine lock features behind layers of unlike plans, you get to test the integral feature floor .
8. ActiveCampaign
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 9.00
Ease of Use: 5/5 – Very Easy
Free Version: No
Drag & Drop Editor: Available
Mobile-Friendly Editor: Yes, browser
Ease of Use
here ’ s what our testers thought of ActiveCampaign ’ s exploiter know : “ The entire stream is very aboveboard and easy to grasp. ActiveCampaign has a match of alone aspects that we didn ’ deoxythymidine monophosphate find with other serve providers, namely the personal consultation call and the spam analyzing instrument. ” Adding your contacts to an electronic mail tilt is a standard process with options to insert them individually, importing electronic mail contacts in bulk from a file, or copy-pasting. If you have a list with another electronic mail marketing serve, you can connect it, and your contacts get transferred mechanically. You can organize the contacts by adding tags to each of them. Before you can start creating your electronic mail, you have to build a political campaign. There are several specific options for the type of campaign : standard campaign, automation, RSS triggered, date-based, and split testing. The next measure is adding a number to your campaign ; however, you can ’ t attention deficit disorder contacts individually or include all of your available subscribers. You can create your e-mail from scratch using the editor program cock, choose a template, or cut-in customs HTML code. You can choose from 21 available templates and a bunch of layout options. The plan instrument itself is based on a embroil and flatten functionality with pre-defined elements that you can add to your e-mail. There are besides some extra plan options for each part. ActiveCampaign besides features an image editing creature in the electronic mail editor program, which is a time rescuer. once you ’ re done with your electronic mail, you get to the summary page. hera you can turn on different track features, add a date for scheduling your e-mail, and run a Spam Check. The latter shows you how probable your message is considered spam by the electronic mail software – something unique we haven ’ t encountered with other service providers. You can now send the message immediately, schedule it, or simply save and exit the editor program .
Mobile Editor
ActiveCampaign has a separate mobile app where you can check your reports, track customer activity, and access your CRM. unfortunately, there international relations and security network ’ t an editor featured there, so the app acts more as an data tool. You can use the e-mail editor in a fluid browser with all the editing features as another option .
Features
ActiveCampaign ’ second features are similar to what you ’ ve already come to expect from a modern electronic mail market serve. however, they add a machine learning expression for sending emails and creating slightly unique content. There ’ s no limit to the number of emails you can send with any of their plans. The other main features are drag and fell design tools, e-mail and marketing automation, dynamic contented options, opt-in forms, and social media integrations. ActiveCampaign offers chat and email support during business hours. The extra call defend choice becomes available with a higher-tier plan .
Pricing & Plans
ActiveCampaign ’ s plan progress is slightly particular. As you increase the number of contacts, the higher-tier plans become unavailable. indeed, the more subscribers you have, the fewer features you have with your electronic mail marketing. You can pay for the military service with monthly or annual payments, where the annual costs much cheaper across the board. They besides throw in a unblock data migration option from other e-mail marketing services. Their cheapest plan starts at $9/month with 500 contacts ( $ 0.018/contact ). ActiveCampaign offers a 14-day free trial with some limited features. unfortunately, they don ’ thyroxine offer a money-back undertake .
9. MailerLite – The Cheapest Subscriber Price
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 10.00
Ease of Use: 5/5 – Very Easy
Free Version: Yes
Drag & Drop Editor: Available
Mobile-Friendly Editor: No
Ease of Use
here ’ s what our testers had to say about MailerLite : “ The entire flow felt very exchangeable to the other best providers, with some exceptions in design and interaction. The seamless animations of the MailerLite tools and the construction blocks ’ extra ocular subject provide an excellent have for a modern exploiter. ” Standard choices for adding contacts with MailerLite are person, upload a list from a file, or copy-pasting. You can besides import your electronic mail contacts from Mailchimp, which is an odd option on its own. After the meaning, you can either add them to an existing group or create a new one in the lapp flow. To start creating your e-mail, you first base need to set up a campaign with some extra data about it. You have multiple options to build your e-mail : drag and drop editor, plain text, and custom HTML code. furthermore, you can besides use the MailerLite ’ s Legacy rich-text editor ”, which is about like a combination between the plain text and block-based editor program, minus the overall eloquence of a puff and fell tool. You can besides choose a template among 62 options. There ’ mho a preview choice available for the templates and during the e-mail initiation action. A discussion of caution, once you choose a template for the campaign, you can ’ t deepen it unless you create a new campaign from boodle. The invention cock itself is based on drag and drop functionality. We besides like that you can immediately understand the nature of unlike blocks because they have example content in them. It ’ s particularly utilitarian for beginners who don ’ t have much cognition about electronic mail design and structure. however, there ’ mho besides a downside with the editor program – you ’ re unable to edit a text obstruct inside the e-mail. rather, a toolbar slides out where you can insert your contented, which is a bit unfamiliar in plan. once you ’ ve created your e-mail, you can choose the recipients ; either a specific group or all available contacts. future, you can review the e-mail and all the options you ’ ve made on the drumhead page, and make final examination changes if needed. You can immediately send your campaign out immediately or schedule it for a late date .
Mobile Editor
MailerLite has a separate app alone available on iPhones. You can see your campaign ’ randomness results, electronic mail previews, agenda messages, and manage your subscriber list. The app is missing the electronic mail editing functionality. fortunately, the editor program is accessible and fully-functional in the mobile browser. You might need to turn your device horizontal to see and edit the contentedness column. however, it ’ south still quite cluttered and international relations and security network ’ metric ton reasonably .
Features
MailerLite ’ south feature of speech set is quite park in the electronic mail selling diligence, but they don ’ t have different tiers for their paid plans. silent, there are differences between the rid and paid plans ’ features. interestingly, you can ’ metric ton add your custom HTML code in the free version. The main features are drag and shed editing tools, customer cleavage options for targeted emails, contact tags, e-mail automation, sign-up forms, and moral force content. They besides have 110+ integration options with assorted applications and social media accounts. MailerLite offers 24/7 customer support over email and a live chat. The latter is only with Premium plans though. They besides have a becoming cognition base where you can find answers and far cognition about electronic mail commercialize .
Pricing & Plans
MailerLite offers a unblock and a pay plan. A capital thing about the pay up plan is that there are no tiers. once you opt for a pay plan, all the features remain the like no matter how many contacts you have. You can choose to pay a monthly or an annual fee. The latter costs 30 % less if pre-paid up to 100,000 contacts. You besides get a free web site with five land pages upon signing up. The cheapest paid plan starts at $7/month ( annual payment ) with 1,000 contacts ( $ 0.01/contact ). The price is $ 10/month if you choose to pay monthly. MailerLite offers a 14-day free trial with premium features, and then you can decide if you stay on the dislodge plan or choose to buy the yield version. Remaining on the early loses the premium perks from your account .
10. Klaviyo
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 20.00
Ease of Use: 2/5 – Hard
Free Version: Yes
Drag & Drop Editor: Available
Mobile-Friendly Editor: No
Ease of Use
here ’ s a compendious of what our testers thought about Klaviyo ’ s exploiter experience : “ Klaviyo ’ s drug user experience could use an pass, but it ’ s not excessively complicated. The biggest issue was with the check while accessing some options in the editor. however, making changes in a preview mode is something we ’ d like to see the other best providers implementing deoxyadenosine monophosphate well. ” To start adding contacts, you must have an active list available, which you can create individually. however, this wasn ’ deoxythymidine monophosphate very confusing. After this, you can add your contact individually, import them from a file, or copy-pasting them. You need to create a campaign before you can start building your electronic mail. This is quite a criterion process of naming your campaign, writing a subject line, and choosing your crusade ’ sulfur recipients. To make your e-mail, you can use the e-mail design tool to build it from start or from a template or use the plain text editor program. Klaviyo has over 50 templates, a twelve pre-built layouts, and alleged “ Saved Templates ”, which already have your company ’ s logo on the sail. The purpose cock is a moment dense to react. Opening the extra options of a block much had two-second delays, and you can merely edit the text on the toolbar, not in the e-mail itself. Yet, you get a utilitarian prototype editor program tool and a preview choice for desktop and mobile, in which you can make instantaneous changes without leaving the preview. once you ’ ve made your e-mail, you get to the compendious page where you can make last-minute changes. You can then send the campaign out immediately or schedule it for a subsequently date .
Mobile Editor
Klaviyo has an application for io users. You can get an overview of your campaign statuses and check your electronic mail market analytics, but you can ’ t edit emails with this app. You can besides entree your bill through a mobile browser. unfortunately, the editor program doesn ’ deoxythymidine monophosphate seem to function properly this direction, and you can ’ metric ton use this route to create an electronic mail .
Features
Klaviyo has the same features for both exempt and paid plans, with an exception in customer corroborate. They have all the modern features for e-mail market and have a focus on analytics. The main features are drag and shed tools, customer cleavage for targeted emails, pre-built e-mail automation options, sign-up forms, moral force contentedness, and 120+ one-click integrations with social media account and other apps. You can besides A/B examination subject lines and content to figure out what works best. Customer subscribe with Klaviyo is available over the email during the whole week with slightly limited times. additionally, with the pay plans, you can besides get in touch with them over alive new world chat during the business hours .
Pricing & Plans
Klaviyo ’ sulfur plans are very straightforward. You get the lapp features across the board, but have some limitations for the numeral of contacts and email sends based on your choose contacts sum. The cheapest paid plan starts at $20/month with 500 contacts ( $ 0.04/contact ). apart from the barren plan ( up to 200 contacts ), Klaviyo doesn ’ triiodothyronine offer a trial interpretation or a money-back guarantee .
11. iContact
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 20
Ease of Use: 1/5 – Very Hard
Free Version: No
Drag & Drop Editor: Available
Mobile-Friendly Editor: No
Ease of Use
Our testers had this to say about iContact : “ iContact ’ s drug user feel is nicely streamlined, and the electronic mail design tool is properly. We hope that our experience with sending out the message was an anomaly and not a standard process for their early customers. ” Adding contacts with iContact is effortless. You can add your subscribers individually, copy-pasting them, or uploading an electronic mail list from a file. You can then sort them into existing lists or create a new one. The e-mail creation march is besides nicely streamlined, and you can immediately choose from 40+ templates. You can besides view these templates in a mobile preview option. As an option, you can besides create your electronic mail in a plain text editor program. The design tool uses dredge and sink functionality together with nine different building blocks. Each stop has extra options you can access after you ’ ve chosen one. The editing process is simplistic, and there aren ’ t many options that keep this military service relatively compendious and uncluttered. Make indisputable to add a subject trace in the editor program before moving on to sending your e-mail. You then have extra options for enabling analytics, rent test, and previewing the entire message in a desktop or fluid see. The future pace is sending the electronic mail immediately or scheduling it for a late date. however, this is where the legato process ended for us. iContact blocked our message we tried to send because they were uncertain who these trial contacts were, what our company does, and where the recipients originated. This triggered a communication work with customer support, where we couldn ’ thyroxine send out emails for 12 hours. The worst separate was that the customer department is entirely available over e-mail, and there international relations and security network ’ thymine an actual live old world chat function .
Mobile Editor
iContact doesn ’ deoxythymidine monophosphate have a dedicated mobile app. Their e-mail editor program is accessible through the fluid browser, but it feels very clunky, and you might need to turn your device horizontal .
Features
iContact ’ randomness features are relatively standard. however, their 1000+ integrations count is both impressive and utilitarian for beginners and season e-mail marketers. The main features are drag and drop tools, loads of pre-made e-mail automation options, customer division, sign-up forms, and A/B split testing options. One of the more excite features is the inactive subscriber cleavage for re-engagement. This makes for an incredible fringe benefit and takes the tax of following the inactive subscribers yourself off the disturbance list. iContact has 24/7 email support, and during business hours, you can contact them over the call or live chat. They besides have an extensive cognition infrastructure for you to browse .
Pricing & Plans
iContact offers two pay plans and an option to either pay on a monthly or annual footing. The latter option saves you 15 % on annual costs. The cheapest plan starts at $20/month with 1500 contacts. iContact offers a 30-day free trial with a 100 touch and 1,000 e-mail limit, and you don ’ t need to insert any accredit poster information. They don ’ metric ton provide an extra money-back guarantee with their plans .
12. Campaign Monitor
Payment Plans: Based on the Number of Contacts
Pricing: Starting From $ 9.00
Ease of Use: 5/5 – Very Easy
Free Version: No
Drag & Drop Editor: Available
Mobile-Friendly Editor: No
Ease of Use
This is what our testers thought about Campaign Monitor : “ Campaign Monitor ’ s user interaction stream is quite decent and clean. however, we felt that there were besides few options when building your electronic mail than what the other providers are offering. hush, a decent experience however. ” You start by creating a reach list and then importing your contacts from a file or copy-pasting them. To start creating your electronic mail, you foremost need to set up a campaign. This is where you name your crusade, write a subject tune, and a preheader text. The next dance step is choosing a template among 81 variants, and this opens the design instrument for further fine-tune. however, you can besides build your e-mail in plain text or using custom HTML code. The design tool itself is compact and uses drag and drop functionality. You can choose from seven subject blocks, which you can add to your electronic mail with extra options once you click on them. You can besides preview your e-mail on desktop and mobile views simultaneously. One of the most significant features is the ability to change your template without starting from boodle. This saves a batch of time when you feel that you want to change the entire layout, but you placid keep the content. once you ’ re done with your electronic mail, you go on to the preview area where you can select the recipients of the campaign. You can besides add new contacts then and there, which is quite a nice feature. The next step is either sending the e-mail out immediately or schedule it for a by and by date. There ’ sulfur besides a clean real-time worldly concern map view subsequently, reflecting the e-mail opens around the universe .
Mobile Editor
Campaign Monitor doesn ’ metric ton have a disjoined mobile app. It ’ s potential to sign up in the mobile browser view, but we didn ’ thymine find a direction to access our account .
Features
Campaign Monitor packs the criterion array of features. however, some of the more luminary ones are the preview option of 20+ different inbox views, and you can add a survive countdown meter feature to your electronic mail. The main features are haul and flatten purpose tools, customer division options, email automation flows, personalized content, sign-up forms, and 250+ integrations with 3rd party applications. Campaign Monitor ’ second customer support is available over the email only. They do have a decent cognition base where you can find answers to the most coarse questions .
Pricing & Plans
Campaign Monitor offers a survival of plans with pricing per contact count. The payment design is monthly by default, but you can contact their customer defend for particular offers on annual payment plans. They besides have a pay-as-you-go payment option if you don ’ thyroxine want to commit to a monthly subscription. The price for this is identical square : $ 5/campaign + $ 0.01/contact. The cheapest plan starts at $9/month with 500 contacts ( 0.018/contact ). Campaign Monitor offers a free trial for sending a campaign up to 5 contacts. This international relations and security network ’ deoxythymidine monophosphate much but gives you an option to test their service out before buying a pay plan .
Conclusion
Email selling is even the best return for investing marketing strategy out there. It ’ mho far from being absolutely, and there are silent advances being developed for this decades-old marketing tool. To get the best value out of electronic mail market, we recommend going with a service that has all the contemporary features. Sure, you can build an electronic mail without the modern puff and shed tools, but missing out on automation sequences, e-mail tilt cleavage options for targeted emails, and indeed on can badly damage your potential tax income. not to mention the extra meter it all takes to put together or even do manually. During our research, we found that if you want to pay per electronic mail, then the best option is Sendinblue ’ s e-mail market serve. If you ’ re going to go the traditional route of paying per contact, you are best off by committing to Constant Contact ’ s electronic mail market service. Both of those services have the best value-for-money propositions.
And, if you don ’ thyroxine want to commit to a monthly payment plan just however, then Mailchimp and Campaign Monitor give you the flexible pay-as-you-go option. By now, we hope you learned how to pick and choose the best e-mail marketing tool that helps you vastly with your electronic mail campaigns. Have you used any of these electronic mail market platforms ? Let us know about your experience in the comments below .